Get it? Momversations. They’re digital conversations from some of the internet’s most outspoken mommies and, though the mommie genre is certainly nothing new to web video, DECA’s application combines true talent with a production process that’s really organic to the web.
Here’s how it works: one expert blogger-mom brings up a topic (i.e. food as a reward), records her take on the topic, then passes it down the line where the divergent takes from her fellow digital panelists are recorded. The videos are sent to DECA, yada yada yada, we get a catchy succinct, pointed, sarcastic and fun-lovin exchange on the joys (and pitfalls) of parenting…You don’t have kids, or your use the internet to get away from them? Fine. Still, take note of how this innovative application of interactivity truly crafts the media. Good job DECA.
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